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Kristen Grottick

Elevating UREKA’s Social Media Presence: Our Journey with a Leading Adhesive Innovator

We’re excited to shine a spotlight on our collaboration with UREKA, an innovative adhesive company based in Newport, Wales. Known for their cutting-edge adhesive solutions like the well-known Cite range and Turfstikk for waterproofing sports pitches, UREKA is pushing the boundaries of what adhesives can do, including applications in marine and extreme environments. Their modern, unique branding is a dream for any social media manager to work with, and we’re thrilled to be part of their journey.





UREKA: Pioneering Adhesive Solutions


UREKA, led by Alex Nunn and James Sheppardley, is a large company that has built a reputation for innovation in the adhesive industry. Their products are not only widely used but also highly respected for their reliability and performance in challenging applications. From construction sites to football pitches, UREKA’s adhesives are making a significant impact.


Showcasing UREKA’s Innovations on Social Media


Managing UREKA’s social media has been an exciting and rewarding experience. Our comprehensive social media marketing package for UREKA includes:


Content Creation: We produce high-quality, engaging content that highlights UREKA’s products and their unique applications. Our posts showcase everything from the versatility of the Cite range to the robustness of Turfstikk in sports environments.


Social Media Management: We handle UREKA’s social media accounts, ensuring consistent branding and regular updates. By engaging with followers and responding to queries, we build a community of professionals and enthusiasts interested in UREKA’s innovative solutions.


Event Coverage: Attending events and exhibitions is a key part of our strategy. We’ve visited UREKA’s facilities and warehouses, capturing behind-the-scenes content that offers a glimpse into their operations. Additionally, we covered the Materials and Finishes Show, an amazing experience where we saw UREKA and similar companies showcase their incredible products. You can read more about this in our dedicated blog post.


The Materials and Finishes Show: A Highlight


One of the highlights of our collaboration with UREKA was attending the Materials and Finishes Show. This event brought together companies specializing in materials and finishes, primarily in woodworking. It was a fantastic opportunity to see UREKA’s products in action and capture content that showcases their capabilities. The show was a treasure trove of insights and networking, allowing us to create engaging content that resonated with UREKA’s audience.


User-Generated Content and Future Plans


We have a host of user-generated content (UGC) in the pipeline for UREKA. Encouraging customers to share their experiences with UREKA’s products not only builds community but also provides authentic endorsements of their effectiveness. We’re excited to see how this content will enhance UREKA’s social media presence and drive engagement.


Follow UREKA’s Journey


To stay updated on UREKA’s latest innovations and see our social media work in action, follow their Instagram pages at Cascade UK and Turfstikk. These channels are filled with exciting content that showcases the versatility and reliability of UREKA’s adhesive solutions.


Looking Ahead


We look forward to continuing our partnership with UREKA and being part of their journey as they lead the adhesive industry with innovative solutions. The team at UREKA is passionate, forward-thinking, and dedicated to excellence, making them an ideal partner for us. We anticipate many more exciting shows, exhibitions, and opportunities to capture the essence of their groundbreaking products.


Conclusion


At SBK Marketing, we’re dedicated to helping innovative companies like UREKA elevate their social media presence. Our full-service social media marketing package is designed to showcase the unique strengths of each brand we work with, creating engaging content and building vibrant online communities. If you’re looking to enhance your social media strategy and connect with your audience more effectively, contact us today to learn how we can help.

Join us as we continue to highlight UREKA’s incredible journey and celebrate the power of innovative adhesive solutions. Together, we’re building a future where high-quality, reliable adhesives play a crucial role in various industries, from construction to sports and beyond.

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